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WAHU at ISPO Munich 2023

From Tuesday, November 28th, throughout Thursday, November 30th, we will be at ISPO Munich, the world's largest trade fair for sportswear and sport-related gear, held every year in Munich, Germany.

At ISPO Munich, the global sport business community comes together to share new perspectives and shape the future of the industry. Here, exhibitors showcase innovative products and offer a glimpse into what the future of sports might hold. With a series of events, dedicated areas and networking opportunities, attendees will be able to connect with other professionals and gain new perspectives on the sports industry.

This year, the numbers are promising. The fair is set to welcome more than 1,600 exhibitors spanning 11 halls and more than 50,000 visitors.


ISPO Munich 2022
(Credits: ISPO Munich)

WAHU for ISPO Munich Brand New Award

Come and see us at the Future Lab in Hall B1, a specialized area with a focus on innovations, trends, digital transformation and connectivity. We'll be at the booth number 44 in the Brand New area, a section dedicated to startups and emerging brands that aim to revolutionize the sports industry of the future.

There are four categories in the area: Sustainability; Outdoor, Adventure & Snowsports; Sportstechnology & Platforms; Performance, Body & Mind.

The finals of the ISPO Brand New Awards, a competition that will honor the most innovative startup, will be held during the fair. We are participating in the competition and are currently placed among the 16 finalists (4 per category) who, during the days of the fair, will compete to try to achieve the coveted award. In addition to this award, the top startups in each category will also be honored during the Brand New Awards.

We are pumped and can't wait to meet you and let you know about our high tech sneakers!

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